FOR IMMEDIATE RELEASE November 2006

2006 delivers more advancements to AdvaTel’s product suite

AdvaTel, one of Australia’s most established organisations in research and development for the telecommunications industry, celebrates 15 years of success this month. During the last 15 years, AdvaTel’s employees and managers have given top priority to creativity and imagination, which has allowed them to design and integrate innovation into their products, enabling the convergence between personal computers and communications technology.

Today, the company generates close to 50 per cent of its revenues from overseas sales which are undertaken through distributors and resellers. Customers and business partners include Telstra, Optus, Nortel, 3D Networks, AAPT, Avaya, NEC, Cisco, Clear, Marubeni in Japan, IBM and Radiance in Singapore, Servion in India and Telecom NZ in New Zealand.

AdvaTel’s call centre management software is available in nine languages and is currently distributed in 18 countries. This year, the company has released major enhancements to its core contact centre offering and softphone solutions.

Michael Terry, AdvaTel’s Managing Director said, “We celebrate not just our own 15 years of success, but that of our customers and partners, who rank among the world’s leading companies. With AdvaTel technology, we are ensuring that the right information gets to the right people at the right time and place. Our ongoing R&D efforts enable businesses to get the most out of their communications tools.”

"The past 20 years have been amazing for Cisco, but I truly believe this is only the beginning and the best is yet to come," concluded Terry. "Our continuous focus on achieving results, customer commitment and passion are at the heart of our culture. I believe that we are uniquely positioned with our depth and breadth of technologies and services, management strength and industry leadership to be a company built to last and lead through the next 15 years and beyond."

About AdvaTel

Established 15 years ago, AdvaTel is an Australian software development company heavily involved in R&D and innovation. It provides a diverse range of advanced, cost effective solutions for the telecommunications industry.

The company is based in Melbourne and has a highly experienced in-house development team able to respond quickly to market demands. AdvaTel generates 45 per cent of its revenue from overseas sales.

Solutions and products are sold globally and through its channel community. AdvaTel is the market leader for call centre queue management solutions. Its softphone solution, the Phone Easy product suite, is delivering quantifiable productivity results for users by converting desktops into virtual phones through its time saving tools, its ability to mine Outlook, drag & drop features, call scheduling and activity monitoring log.

Visit http://www.advatel.com.au/.

Media enquiries

Michael Terry, Managing Director, AdvaTel, tel: +61 3 8695 8695
Dolores Diez, Corporate Communications, AdvaTel: +61 3 8695 8695 / 0417 330 881, email: This email address is being protected from spam bots, you need Javascript enabled to view it .